The newly launched cereal snack range includes two products that Kez’s Kitchen says are “low in fructose and FODMAP-friendly”. FODMAPs are short chain carbohydrates, disaccharides, monosaccharides and related alcohols that are poorly absorbed in the small intestine.
To create the FODMAP-friendly cereals and snacks, Kez’s Kitchen worked with leading dietitian and nutritionist Dr Sue Shepherd, whose PhD research focused on the effects of limiting FODMAPs in treating people with Irritable Bowel Syndrome (IBS) symptoms.
“Being gluten intolerant, I established the Kez’s Free range, because I couldn’t find premium, tasty biscuits and cereals that were gluten-free,” said Michael Carp, owner and Managing Director of Kez’s Kitchen, who joined his mother and sister to run the family business in 1994.
“While cereal based, these snacks and bites aren’t strictly a breakfast food,” Mr Carp said. “When our first cereal launched in Coles last year, we were flooded with emails from customers who enjoyed it so much, they would eat it throughout the day – we knew then that the snack range had to become a reality,” he said.
New products launched in the Kez’s Free range:
• Kez’s Free Gluten Free Cereal with Fruit 300g RRP $9.79, available in Coles and Woolworths supermarkets
• Kez’s Free Gluten Free Cereal Low in Fructose “FODMAP friendly” 300g RRP $9.79, available in Coles and Woolworths supermarkets
• Kez’s Gluten Free Cereal Original 300g RRP $9.79, available in Coles supermarkets
• Kez’s Gluten Dairy and Cholesterol Free Melting Moments 190g RRP $6.95, available in Coles supermarkets
• Kez’s Free Gluten Free Almond Toffee 130g RRP $6.95, available in Coles and Woolworths supermarkets
• Kez’s Free Gluten Free Almond Florentine 180g RRP $6.95, available in Coles supermarkets
• Kez’s Free Gluten Free Vienna Éclair 190g RRP $6.95, available in Coles and Woolworths supermarkets
• Kez’s Free Gluten, Dairy and Eggs Free Fruit Mince Pies RRP $8.95, available in Coles supermarkets
• Kez’s Free Gluten Free Cereal Snacks Original 6x30g RRP $7.99, available in Woolworths supermarkets
• Kez’s Free Gluten Free Cereal Snacks Low in Fructose FODMAP friendly 6x30g RRP$7.99, available in Woolworths supermarkets
• Kez’s Free Gluten Free Cereal Bites Original 8x15g RRP $6.99, available in Woolworths supermarkets
• Kez’s Free Gluten Free Cereal Bites Low in Fructose FODMAP friendly 8x15g RRP $6.99, available in Woolworths supermarkets
• Kez’s Free Gluten Free Florentine Bar Roasted Peanut & Apricot 5x30g RRP $6.99, available in Woolworths supermarkets
• Kez’s Free Gluten Free Florentine Bar Roasted Almond & Cranberry 5x30g RRP $6.99, available in Woolworths supermarkets
