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Pollard to Unveil New Capabilities in Drinks Packaging

Zoom in font  Zoom out font Published: 2013-12-12  Views: 16
Core Tip: At Packaging Innovations 2014, leading rigid box manufacturer Pollard Boxes will unveil its latest capabilities in the manufacture of deep boxes and slipcases, which are ideal for luxury drinks packaging.
At Packaging InDrinks Packagingnovations 2014, leading rigid box manufacturer Pollard Boxes will unveil its latest capabilities in the manufacture of deep boxes and slipcases, which are ideal for luxury drinks packaging.

The company has invested £500,000 in the installation of a new fully automatic Emmeci MC2012 MEB for the manufacture of high quality presentation boxes up to 330mm deep. This is the first of its kind to be installed in the UK and is a major advance over existing machines which are only capable of producing boxes up to 210mm.

The boxes can be finished with a variety of high quality decoration options including film lamination, embossing, silk screen UV varnish and hot foil stamping, all produced in-house, to help reinforce premium brand image on-shelf.

“We are very excited about the arrival of this new machine and the additional packing and branding opportunities it offers our customers,” comments Peter Conner, Pollard Boxes’ commercial director.

In addition, Pollard will also showcase its latest advances in decoration techniques following the recent installation of a £250,000 Sakurai printer.

This enables boxes to incorporate a number of specialised finishes that help to create brand differentiation and ensure effective on-shelf impact for a wide variety of products in markets such as multi-media, games, beauty and personal care, luxury, corporate marketing, publishing, and gifts.

“Packaging Innovations, with its extensive and knowledgeable audience, is the ideal environment to showcase our capabilities,” says Peter Conner.


 
 
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