Belvedere Vodka, a brand of Polish rye vodka produced and distributed by LVMH, will launch its first ever laser cut bottle with LED technology, the Belvedere Silver Saber, just in time for New Year's Eve festivities.
The Belvedere Silver Saber will feature a special lighting element that will completely illuminate the Belvedere bottle.
According to the company, the bottle has been designed to illuminate for over eight hours and is also waterproof so that it can be properly placed in an ice bucket.
Silver Saber will be available in 1.75l bottles in select markets. It will be showcased during a New Years Eve party with musician Robin Thicke at the SLS Hotel South Beach and at selected top nightlife venues in NYC and LA with a nationwide rollout planned for key nightlife venues in 2014.
Belvedere Vodka is made completely from Dankowskie Rye and blended with water from its own pristine source.