s introduced the Nacho Fella – the brand’s latest offering, which combines pizza and nachos, to create a pizza with a difference.Mexican flavours include diced hot jalapenos, cream cheese, and nachos with a sprinkling of coriander on a deep pan base.
The fiery Nacho Fella pizza is launching in time for World Cup 2014.
Aimed primarily at male consumers, Nacho Fella has been developed to satiate the hunger of those looking for a quick and fiery fix.
The Nacho Fella pizza joins the existing Flavour Fellas range – including the Hotfella and The Meaty Fella.
It also comes hot on the heels of the launch of Goodfella’s Extra Thin pizza range, which proved to be the most successful new product last year in the category.
Candida Corscadden, head of marketing at Goodfella’s said:
“The Nacho Fella is a very exciting NPD launch for us as never before has a pizza and nachos been combined, and the flavours really tingle the taste buds.
“With the World Cup on the horizon, we wanted to provide consumers with a satisfying and tasty meal that packs a big flavour punch whilst they enjoy the football action – we’re confident it’s going to really hit the spot.”
The Goodfella’s Nacho Fella pizza will be launching in Tesco the 10th March with an RRP of £2.89 and Asda, Morrison’s there after.
