PureCircle has expanded its product portfolio with the introduction of new range of stevia ingredients at the 2015 Institute of Food Technologists Annual Meeting & Food Expo.
The PureCircle Matrix Solutions include new stevia ingredient Sigma-T, an ingredient that is claimed to have a clean sweetness profile, reduced astringency and bitterness and a sweet aftertaste that performs parity to sugar at mid-level sugar reductions.
The Sigma-T complements PureCircle Matrix Solutions' existing Sigma-D, a dairy specific ingredient with a clean sweetness profile and preference to Reb A on key attributes, such as bitterness and licorice aftertaste.
Commenting on the launch, PureCircle Technical Development and Innovation global director John Martin said: "The ingredients significantly outperform first generation Reb A solutions and come from our deep understanding of steviol glycoside research.
"To see them perform similar to sugar on key attributes in our sensory panels is really an accomplishment."
PureCircle Matrix Solutions have been tailored to be used in specific category applications and are more similar to sugar enabling deeper calorie reductions.
This will give customers a superior stevia solution for different food and beverage categories that cuts development time by 30 - 50%.