Weaver Aqua Everflo, a well-known manufacturer of packaged drinking water, has launched its new line of premium packaged drinking water known as “O2rise” with added minerals.
The company already has its presence in markets of Maharashtra, Madhya Pradesh, Chhattisgarh, Rajasthan and Gujarat. Along with its brand “PumpUp Aqua,” “O2rise” with added minerals will be available pan-India. It will be the first-of-its-kind packaged drinking water with added minerals in it like sodium salt, potassium salt and magnesium salt.
Over the launch of its new brand, Sunil Jain, director, Weaver Aqua Everflo, said, “With a huge success in Maharashtra, Chhattisgarh, Rajasthan, Madhya Pradesh and Gujarat markets and also a great response to our brand “PumpUp Aqua” from the consumers we have decided to launch another exciting premium brand “O2rise” with added minerals. It will be not just a mineral water but purity in the hands of our consumers. With the new packaging and attractive feature, “O2rise” with added minerals will be a unique brand across India and we have full confidence in our brand that it will mark a huge success in the packaged drinking water industry in the Indian markets.”
“O2rise” comes after a multi-stage purification process which includes: sand filter, activated carbon filter, reverse osmosis, mineral dosing, ultraviolet disinfection and ozonisation to ensure 100 per cent purity. The product will be available across all the retail, general stores and shopping malls and is competitively priced as compared to other leading Indian and multinational brands.