Sales of organic food in Germany are being driven by rising disposable incomes, combined with an increasing awareness of the health benefits of organic food.
This is according to a research report by TechSci, "Germany Organic Food Market By Type, Competition Forecast and Opportunities, 2011 - 2021". Germany's average annual household net-adjusted disposable income per capita was $ 31,925 in 2015, which was more than the OECD average of $29,016 in the same year. Changing lifestyles and consumer preferences, increasing number of women joining the workforce and government initiatives to promote organic farming and organic food consumption in the country are further projected to drive demand for organic food in the country in the coming years. Being a major developed economy in Europe, Germany is one of the largest markets for organic food in the region.
The organic food market in Germany is dominated by organic meat, poultry & dairy products and organic fruits & vegetables products, and these two segments cumulatively garnered a revenue share of around 52% in Germany in 2015.