These three trends have continued the dominance even among the segments, with indulgence influencing syrups, sweet spreads, jams, jellies & preserves the most, better value for money impacted molasses and personal space and time has influenced savory spreads market.
In 2011, Russian syrups & spreads market has experienced a significant value share from sweet spreads segment, which topped the list with about 37%, followed marginally by jams, jellies & preserves at 34%.
Savory spreads, pegged at 24%, stood third, while syrups and molasses were trailing at the bottom with less than 5% market value share.
Jams, jellies & preserves, however, edged out sweet spreads in volume terms capturing a share of more than 40%, the report observed.
Private label products have penetrated notably in Russian Federation's syrups & spreads industry during 2011, with molasses posting a huge 61.8% penetration.
Older people aged about 55 have held the majority value share in 2011 at 26% compared to the remaining age groups, while it was those Russians who completed higher education have accounted for nearly 40% share of value.
Canadean's analysis from wealth groups' perspective has revealed that the people with moderate income represented the highest value share of about 38% in the year under review.
The report also offers volume share details of organized retail and analyses the levels of retailer switching in the second half of 2011.