dded a new Spicy Thai BBQ sauce to its Thai Taste brand, which is the fastest growing branded range in the Thai Food category.A favourite in the north-eastern Isaan province of Thailand, the Spicy Thai BBQ sauce is made from a mix of fresh herbs and chillis to create the blend of heat and flavour.
Integral to grilled chicken and pork street food of the region, the sauce is ideal for dipping, marinades or even to spruce up salad dressings.
Available in 450ml easy squeeze, non-drip bottle, the sauce contains no artificial colours, flavourings or preservatives and has an RRP of £2.89.
Carine Gauyet, Empire Bespoke Foods’ associate marketing director, said:
“We expect the summer to be a time when the Thai category takes another big step into the mainstream by invading British barbecues and our new Spicy Thai BBQ Sauce is perfectly positioned to take advantage.
“The flavour-packed sauce is delicious drizzled over grilled, barbecued or oven-baked meat and vegetables, and we believe it will quickly become a must-stock come summertime.”
Thai Taste now contains over fifty products exclusively made in Thailand which celebrate the country’s cuisine.
This latest launch follows the roll out of new environmentally and consumer friendly packaging for the Thai Taste meal kits earlier this year.
