Mr. Organic – the UK’s independent, organic food brand - has announced the launch of what they believe is the most tomatoey ketchup on the market.
Each bottle contains 2.5kg of fresh, organic tomatoes (around five times more than other leading brands) and the range comes in Original, Smoky and Chilli flavours.
Mr. Organic’s classic tomato ketchup contains around 30% less sugar per 100g than other leading ketchup brands.
Unlike many of the leading brands, as well as supermarket own brands, Mr. Organic tomato ketchup is made from just four ingredients – tomatoes, sugar, vinegar and salt – and contains 600g of organic tomatoes, grown exclusively on the Mr. Organic farm, for every 100g of tomato ketchup produced.
All three ketchups are 100% certified organic.
Mr Organic’s factory in Italy has been supplying some of the world’s leading brands for the lasts three generations.
This equals a whole heap of Organic tomatoes, 30,000 tonnes a year.
The Mr Organic brand was born out of one tomato-loving man’s need to have a strong voice in the food market; to inspire and make a change.
These ketchups, and all the other Mr Organic tomato products, are produced by Mr Organic themselves in Italy, just South of Rome.
Mr Organic has built long lasting relationships with their local farmers.
In many cases Mr Organic helps them to convert their land to organic and they often pre-finance their crops.
Having their own sustainable tomato production based next to their farms in Italy means that they can track each tomato back to the field in which it was grown and, when it comes to selecting their products, they make sure the best goes inside their jars and tins.
To top it off, their tomatoes are always processed within a few hours of harvest, keeping their flavour and freshness intact and they are of course free from unnecessary added salt or sugar.
Today Mr Organic is one of the fastest growing organic brands in Britain.
Key customers include: Ocado, Able&Cole, Planet Organic, Wholefoods and Budgens.
The Mr Organic range of ketchups are available at Planet Organic until the end of August, they are available on promotion:
Original: £2.12 (usually £2.49), Chilli: £2.46 (usually £2.89) Smoky: £2.80 (£3.29)