Bakery firm Sister Schubert’s has launched two new varieties of oven-baked frozen rolls in the US.
Sweet Hawaiian Rolls contain real pineapple while the company’s new Mini Loaves can be baked from frozen. Sister Schubert said that neither product contains preservatives, artificial flavours or trans-fat.
“We aim to introduce exceptional products unique to the market with new flavours and innovative varieties that not only excite our customers but offer convenient solutions for their lifestyles," said Karen Bailey, Sister Schubert's Homemade Rolls’ senior marketing manager.
"Both Sweet Hawaiian Rolls and Mini Loaves are the first products of their kind to be available in the frozen food category and bring the homemade quality and convenience of Sister Schubert's from the freezer to table in minutes."
Both products have a suggested retail price of $3.79-$3.99.