With more consumers looking for healthy food options, demand for food that is tasty and good for you is on the rise. In the midst of that kind of market, Nature Fresh Farms is promoting their Specialty Category of grape tomatoes that come in a convenient packaging.Nature Fresh's grape tomatoes are grown with a focus on taste and appearance, noted Nature Fresh's Ray Wowryk. He added that the focus of the line has been in response to specific consumer demands.
“With the high number of women shopping, the brand draws attention, and our combination of great flavor and texture provide solid consumer confidence,” said Wowryk. “If you love tomatoes that taste and look good, you're going to fall in love with our tomatoes.” And with names in their product line like Kiss, Passion, Sweetest, Amorosa and Valentine, Wowryk added that they want to impress upon the consumer the care and love that goes into their produce.
In addition to taste, the Sweet Temptation is sold in two and even three-cell clamshells that give consumers the option to taste multiple varieties of tomatoes from one package. With the convenient packaging and great taste, Nature Fresh Farms Sales promote it as an excellent product for snacking.
“Temptations with two and three-cell options allow consumers to experience the taste of a variety of color combinations,” he said. “They're ideal for a healthy snack, for cooking or to put on salads.” Tomato varieties available in the Sweet Temptation line are red “Kiss,” yellow “Sweetest,” and orange “Passion” tomatoes. They're packed in units of eight per pack, though they can be delivered in a wide array of packaging options to fit different demographic markets.
