Diageo Canada has agreed to act as the single national agent for French Grand Marnier cognac liqueur producer Marnier-Lapostolle's spirits brands for three years through June 2016 across Canada.
Grand Marnier is a line of orange and cognac liqueur which includes Cuvée Louis-Alexandre, Cuvée du Centenaire and Cuvée du Cent-Cinquantenaire variants. All these are made with varying extra aged cognacs.
Diageo Canada president Maggie Lapcewich said: "We appreciate the confidence placed in Diageo Canada by Marnier-Lapostolle Inc. and fully expect to continue the growth and development of these brands which are sure to benefit from our marketing and sales expertise."
Marnier-Lapostolle president Alexandra Marnier Lapostolle said: "The history of our partnership since 2008 has shown positive growth in value and sales, as well as a mutual strategy and priority in finding luxury brand opportunities for Grand Marnier."
Grand Marnier is a line of orange and cognac liqueur which includes Cuvée Louis-Alexandre, Cuvée du Centenaire and Cuvée du Cent-Cinquantenaire variants. All these are made with varying extra aged cognacs.
Diageo Canada president Maggie Lapcewich said: "We appreciate the confidence placed in Diageo Canada by Marnier-Lapostolle Inc. and fully expect to continue the growth and development of these brands which are sure to benefit from our marketing and sales expertise."
Marnier-Lapostolle president Alexandra Marnier Lapostolle said: "The history of our partnership since 2008 has shown positive growth in value and sales, as well as a mutual strategy and priority in finding luxury brand opportunities for Grand Marnier."
