A report by Danish newspaper Berlingske last week claimed that the AP Moller-Maersk Group, was looking to offload retailer Dansk Supermarked, which operates the Netto, Bilka and Føtex chains.
The publication said Maersk was "ready to strike" and sell Dansk stores "if the right buyer" was found, in a bid to "streamline" the group and "release capital for investment".
A spokesperson for Maersk, however, has since been quoted in the Copenhagen Post by saying that "external assumptions" have often been made about the retail chain, given how "different" it is from the group's other activities.
Polish trade magazine Handel Extra have also reported that CEO Nils Smedegaard Andersen sent an internal letter to employees staying that news stories regarding a potential sale were misinterpreted.
In Poland, Dansk Supermarked manages the Netto supermarket chain.
Dansk Supermarked has been part of the Maersk Group since 1964.
