Joining the likes of Starbucks and Dunkin’ Donuts, Panera Bread is debuting single-serve coffee cups for Keurig-brand brewers.
The bakery-café chain partnered with its coffee provider, Distant Lands Coffee, to develop the product line, which includes four varieties: dark roast, light roast, Colombia and hazelnut crème.
Featuring Distant Lands’ patented lid to maximize freshness, the cups include a dual-filter system that allows natural flavors and oils to pass through while catching grounds.
"Our customers appreciate the level of care we put into our menu, like our commitment to fresh coffee, on the hour, in every bakery-cafe," said Stephanie Crimmins, vice-president of Panera Bread. "With Panera Single-Serve Cups we are offering them the same fresh coffee experience in their own kitchen."
The cups are available at select retailers nationwide.