To do this the company has analysed leading vanilla profiles across the dairy market, from milk shakes to ice creams, which has enabled the creation of a detailed sensory map pinpointing key notes in vanilla flavours. Based on this evaluation, Synergy’s flavourists have developed new vanilla flavours that work with, and complement, the bitter-tasting compounds in high protein-based applications. The new range comprises six distinct profiles, from beany ice cream to vanilla milk.
“With our long-standing expertise in both sports nutrition and vanilla, we are committed to helping manufacturers deliver products that not only meet consumer needs in terms of nutrition, but taste great too,” said Steven Morgan, managing director at Synergy. “Vanilla is a classic favourite in the sports nutrition market, so it really is essential that manufacturers deliver appealing and impactful profiles when working with the flavour. As a result of extensive market analysis and sensory testing, our new range enables enhanced vanilla flavour delivery in high protein applications and can be tailored to meet exact product specifications.”
