Hydrosol is addressing the trend for protein-enriched products to support health and fitness with a new, protein-rich salad dressing.
Consumer awareness of healthy nutrition and sound weight management is growing, notes the company. Based on scientific studies, nutritionists recommend reducing the amount of carbohydrates in the diet and increasing the amount of protein. Thus, the low carbs trend is increasingly become a high protein trend. The demand for high-protein foods is rising accordingly.
For athletes as well as for weight control, Hydrosol has developed a salad dressing with a high protein content of more than 8%. Nutritionally, the company says it is interesting because of its high content of whey protein and low fat content. It is also suitable for vegetarian diets, since the Stabimuls D HP stabilisation system used in it is made without eggs. Hydrosol says that it is based on high-quality milk proteins, native starch and hydrocolloids, and that the dressing can be individually seasoned with herbs and spices.
According to Hydrosol, customers who want to create new purchase interest with special flavour nuances can benefit from the network of the Stern-Wywiol Gruppe, of which Hydrosol is a subsidiary. For example, in close cooperation with sister company OlbrichtArom, new flavour concepts can be created using orange paste. Since this creamy dressing adheres to salad very well due to the special stabiliser, says Hydrosol, the flavour is especially intense while at the same time ensuring high protein uptake. Another plus point is said to be that this high-protein dressing can be given a long shelf life through heating. This new product gives delicatessen manufacturers a way to expand their product range, the company said, while, as a high-protein dressing, it opens up new sales possibilities in channels such as sports studios and fitness centres.
