UK is adding to its range of sweet biscuits with new Dark Chocolate Digestive Biscuits.Available in re-sealable packs of 12, Weight Watchers Dark Chocolate Digestives combine an oaty base with real dark Belgian chocolate.
With a ProPoints value of 1 per serving and containing 51 calories and 1.1g of saturated fat in each biscuit, they are free from artificial flavours and preservatives and are suitable for vegetarians.
Responding to the increasing consumer demands for healthier alternatives to traditional sweet snacking products, the new Dark Chocolate Digestives are the latest NPD development from Walkers Shortbread, which manufactures the Weight Watchers Cookies and Biscuits under license.
Sweet biscuits are one of the strongest performing categories for Weight Watchers UK.
The new Dark Chocolate Digestives are the latest addition to its SKU’s, including the Milk Chocolate Digestives, and are set to continue driving growth for Weight Watchers Biscuits sales.
Weight Watchers Dark Chocolate Digestive Biscuits have an RRP of £1.69 for a pack of 12 and are available in Sainsbury’s and Waitrose from May 2014.
