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Current Position:Home » News » Processed Foods » Confectionary » Topic

Lowkal partners with online nutritional supplement leader MyNutraMart.com

Zoom in font  Zoom out font Published: 2012-06-18  Origin: Quick Frozen Foods  Views: 241
Core Tip: Lowkal, which has developed a low-calorie sweetener brand, has partnered with leading online supplement store My NutraMart.com to sell their products online.
It is a revolutionary low-calorie sweetening alternative, containing FOS (Fructo oligosaccharides) and sucralose. FOS is a naturally sweet indigestible sugar derived from chicory roots for a healthy intestinal flora, whereas sucralose is the only non-caloric sweetener which is derived from sugar through multi-step manufacturing process. Globally, sucralose is the fastest-growing sweetener as it is a healthy substitute and has no known side effects. Lowkal helps in weight management, weight reduction, management of diabetes, reduction of dental caries, and reduction in the risks associated with obesity. 

Lowkal when added to sweeten foods or beverages, it adds no calories and is not utilised for energy in the body because it is not broken down like sugar, as it is not a carbohydrate and has no effect on blood glucose levels. Its combination of sugar-like taste and excellent stability makes its uniquely suited for numerous products without calories yet retaining its sweetness.

"Unhealthy lifestyle and unbalanced food habits has made Indians vulnerable to diabetes and obesity. Lowkal helps reduce caloric intake i.e. practically helping blood sugar control and weight management. By partnering with MyNutraMart.com we have ensured that Lowkal reaches to all parts of the country by way of informed buying," stated Vinod Sadashivaiah, founder and MD, Lowkal. 

"Lowkal is a significant addition to our bouquet of products. Low-calorie sweetening alternatives help maintain healthy lifestyle, which is in sync with the goals of MyNutraMart.com," said Himmath Jain, director, MyNutraMart.com.

MyNutraMart.com has tied up with global brands and offers more than thousand products to cater to the growing nutritional supplements market in India. The portal offers products for weight loss, weight gain, cholesterol management, blood pressure management, skincare, brain and memory, depression, vision and eye etc. Well-known supplements like Multivitamins, Resveratrol, Grape Seed extract, Colostrum, Policosanol, Glucosamine, Spirulina, major vitamins and a wide range of bodybuilding supplements are offered at discount. MyNutraMart.com ships products to all Tier-1, Tier-2 and Tier-3 cities within 1-2 days of purchase. The company has tied up with leading logistic companies to ensure speedier and safer delivery of products pan-India. 
 
 
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