The Hain Celestial Group, through its Celestial Seasonings brand, has introduced Sleepytime Snooz, a shot designed to help consumers fall asleep more easily.
“Research shows that nearly three out of four adults regularly struggle to get a good night’s sleep,” said Blake Waltrip, vice-president and chief marketing officer with Celestial Seasonings. “With our brand’s credibility in the relaxation category and the popularity of our Sleepytime product line, it makes sense for Celestial Seasonings to offer a safe and effective natural sleep aid to help consumers get the quality sleep they need.”
The shots are packaged in 2.5-oz bottles and available in three flavors: berry, peach and lemon ginger. The new products are currently available at Wal-Mart Stores, Inc. nationwide.
