House Foods America has completed the acquisition of El Burrito Mexican Food Products, a Mexican food brand based in City of Industry, California, US, for an undisclosed amount.
The acquisition includes all the assets of the company. El Burrito Mexican Food Products will be renamed as El Burrito Mexican Foods Products and will become a subsidiary of House Foods Holding USA.
House Foods America president Shigeru Natake said that adding healthy Mexican food products to the company's existing Asian line will enable it to offer consumers a wider variety of healthy lifestyle choices.
"In the US market, where many different cultures coexist, we anticipate accelerated growth and expanded profits as a result," Natake added.
El Burrito Mexican Food Products, a privately-held California company formed in 1980, offers salsas, soy products with traditional Mexican food flavor. The company also offers Soyrizo, a leading soy meat analogue brand in Mexican food segment.
House Foods America, a subsidiary of Japan-based food company House Foods, produces Tofu products that are Non-GMO Project verified and certified gluten-free.
The acquisition includes all the assets of the company. El Burrito Mexican Food Products will be renamed as El Burrito Mexican Foods Products and will become a subsidiary of House Foods Holding USA.
House Foods America president Shigeru Natake said that adding healthy Mexican food products to the company's existing Asian line will enable it to offer consumers a wider variety of healthy lifestyle choices.
"In the US market, where many different cultures coexist, we anticipate accelerated growth and expanded profits as a result," Natake added.
El Burrito Mexican Food Products, a privately-held California company formed in 1980, offers salsas, soy products with traditional Mexican food flavor. The company also offers Soyrizo, a leading soy meat analogue brand in Mexican food segment.
House Foods America, a subsidiary of Japan-based food company House Foods, produces Tofu products that are Non-GMO Project verified and certified gluten-free.
