Aluminum beverage can maker Ball has unveiled a new packaging technology - Dynamark Variable Printing Technology - on 13 February 2013.
Dynamark Variable Printing Technology allows customers to achieve graphic variety on their cans without the expensive and time consuming operational challenges, claims the company.
Ball metal beverage packaging Americas business innovation and marketing director Jay Billings said, " Dynamark™ allows marketers to create and execute unique promotions to generate excitement and the sense of discovery for their consumers."
The new technology will be available to Ball beverage customers later in 2013.
Ball has showcased the newly licensed technology at the WestPack packaging conference to packaging industry experts in Anaheim, California.
