Think Spirits, a New South Wales-based distributor of premium spirits and liqueurs to both trade and consumers, is set to take over the distribution rights of Jose Cuervo brand from Diageo Australia.
Effective from 1 July 2013, Think Spirits will be the sole distributor of entire Jose Cuervo range in Australia.
The move follows Diageo's decision in late 2012 to drop acquisition of Jose Cuervo brand and also to end distribution of Jose Cuervo range by June 2013, reported The Shout.
Think Spirits earlier handled Casa Cuervo's three tequila brands, 1800 Tequila, Gran Centenario Tequila and Agavero Tequila Liqueur, in Australia.
However from July 2013, the distributor will also distribute Jose Cuervo's premium tequila brands such as Especial Reposado, Especial Silver, Tradicional Reposado, Reserva Platino and Reserva de la Familia, and Cuervo Margarita Mix 1l throughout Australia.
