In celebration of National Jelly Bean Day (April 22), Jelly Belly Candy Company debuted its shimmering collection of Jelly Belly jelly beans.
The new Jelly Belly Jewel Collection features seven of Jelly Belly's most popular flavors finished with a beautiful iridescent sheen. The gem-inspired candy is now available online at JellyBelly.com and at the company's Visitor and Tour Center in California.
The new collection includes Jewel Blueberry, Jewel Bubble Gum, Jewel Sour Apple, Jewel Cream Soda, Jewel Berry Blue, Jewel Orange and Jewel Very Cherry. An edible pearlescent coating adds a shimmer of brilliance to each bean's rich color. These glamorous jelly beans make a stylish gift and are a beautiful addition to candy buffets, tasting bars and favors for weddings, showers and birthday parties. True-to-life flavor combinations can even be mixed and matched to achieve event colors or themes.
The Jelly Belly Jewel Collection will be available nationwide at candy stores, gourmet food, gift and specialty stores beginning in May.