Canadian food retailer Sobeys has opened its first Sobeys 'extra' store in Burlington, Ontario, which offers extra amenities like in-store chef, wellbeing counsellor, natural source department, and special events centre to the customers.
Located on Brant Street, Burlington, the 58,000ft2 Sobeys extra store stocks a wide variety of fresh products, healthy and wholesome choices, sustainable options, and time-saving meal ideas.
Backed by Sobeys 100% Satisfaction Guarantee, Sobeys extra offers extra departments, extra products, extra experts and services, and extra savings.
In addition to wide variety of products to help customers, Sobeys has introduced experts like In-store chef to offer advice, food tastings and classes; Wellbeing Counsellor to answer health and diet questions; and Cheese Ambassador to provide expert guidance to select cheese.
The new store also includes a new Special Events Centre food and wellbeing events hosted by Sobeys' food and health experts.
Apart from that the store has expanded its departments in various segments like Sobeys' Kitchen, offering fresh ready-to-eat or ready-to-heat prepared meals; Expanded Bakery offering artisan bread baked in store with pure ingredients; Natural Source and Wellbeing Departments offering 4,000 products that support health, energy and diet and 600 gluten-free products; Expanded Produce Department offering ready-to-eat, store-made cut fruit and salads, pre-cut vegetables, and a wide variety of organic and local produce; Premium Meat and Seafood Departments offering a selection of value-added meat and seafood preparations; and Premium Cheese and Deli Departments to offer a wide selection of specialty deli meats and cheeses.