Altia Plc’s Board of Directors has appointed Pekka Tennilä as the new CEO of the company as of June 2014.
Pekka Tennilä, (age 44), M.Sc.(Econ.) will transfer to Altia from Carlsberg Group, where he has been employed since 2001, most recently as CEO, Baltics and CEO of Aldaris Brewery, stationed in Latvia. Previously, he has worked at Carlsberg as CEO of Saku Brewery in Estonia and been responsible for Sinebrychoff's exports, with the focus on the worldwide export of Battery and export of cider and beer to nearby markets. He has also held managerial positions in Kellogg Company (Nordic Kellogg's) and Leaf Confectionery.
"Pekka Tennilä is an international beverage industry expert with solid brand experience. His diverse experience in Altia's strategically important markets and demanding executive positions will provide a good foundation for heading Altia in challenging market conditions," says Matti Tikkakoski, Chairman of the Board of Directors of Altia.
"I am excited about my new position with Altia. Its great product portfolio makes it the leading wine and spirit company in the Nordic and Baltic countries. With the acquisition of Larsen and Renault, the company, previously known for its iconic spirits and vodkas, has strengthened its position as a serious cognac house. Another cornerstone of Altia's success is its fine range of wines, ranging from moderately priced high-quality wines to premium champagnes. Altia's roots are in Finland, but it already generates more sales from international markets. The company co-operates with great partners from all over the world and I look forward to working with this network. I am proud to be chosen to head Altia," Pekka Tennilä says.