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Current Position:Home » News » Processed Foods » Bakery & Cereals » Topic

Belvita Breakfast revamps singles range

Zoom in font  Zoom out font Published: 2014-06-17  Origin: fdin.org.uk  Views: 28
Core Tip: Belvita Breakfast is revamping its single-bar range, with Belvita Duo Crunch Strawberry and Belvita Honey & Nut replacing Belvita Yogurt Crunch and Belvita Milk & Cereals.
Belvita BrBelvita Breakfasteakfast is revamping its single-bar range, with Belvita Duo Crunch Strawberry and Belvita Honey & Nut replacing Belvita Yogurt Crunch and Belvita Milk & Cereals.

The brand will be supported by a £7m marketing investment in 2014, including TV, out-of-home, digital and sampling activity, said Susan Nash, trade communications manager at brand owner Mondelēz International.

Belvita Honey & Nut retails at 55p and Belvita Duo Crunch Strawberry at 62p.

 
 
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