rtists have created a brand new look for limited-edition packs such as Count Chocula, Franken Berry and Boo Berry.DC Entertainment co-publisher Jim Lee said, "There are many lifelong fans of Monsters Cereal at DC Entertainment so we were excited when the Monsters team at General Mills reached out to us to help design their packaging."
Big G Cereals marketing manager Lauren Pradhan said the collaboration with DC Comics artists for this project was a natural fit.
"Reimaging the artwork with DC Entertainment was a highly collaborative process, and we had a lot of fun seeing the artists' interpretations of our beloved Monsters come to life for this exclusive packaging," Pradhan added.
General Mills, which operates in around 100 countries, produces brands such as Cheerios, Fiber One, Haagen-Dazs, Nature Valley, Yoplait and Betty Crocker.
