According to the company, the new line of frozen fruits has been premixed together to offer a new level of convenience for health-conscious consumers who make smoothies or other beverages at home. The two products contain real fruits with no preservatives or added ingredients.
The fruit mix includes apple, black current, pomegranate and strawberry in 150 gm packs priced at Rs 168, while sangria includes apple, grapes, green melon, mandarin orange, peach, pineapple and strawberry and is available in 250 gm packs priced at Rs 225. Both mixes are available across leading retail, multi-brand outlets and online on frozone.in.
Shivam Gupta, director, Frish, said, “The Sangria and Exotic Smoothie mixes are likely to change the way people make homemade smoothies by eliminating the need for fruit preparation. More importantly, these also ensure year-round utility. We continue to aim to bring high-quality, convenient and value for money products in the country, through as many retail outlets as possible.”