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Current Position:Home » News » Agri & Animal Products » Fruits & Vegetables » Topic

New Zealand apples dominate the market

Zoom in font  Zoom out font Published: 2018-09-03
Core Tip: The period around the Mid Autumn Festival, which takes place on 24 September this year, was previously the peak period for imported US fruits, but this year circumstances have changed.
 "The period around the Mid Autumn Festival, which takes place on 24 September this year, was previously the peak period for imported US fruits, but this year circumstances have changed. Up until now, only a small amount of US cherries have entered the Chinese market. Some of those cherries have been air freighted to China instead of shipped by sea as is traditional." This is according to Mike Hoare from Shanghai Fruit Sea Trade Co., Ltd.

"While the Sino-US trade war undoubtedly increased the cost price of imported US fruits, it also led to a decreased volume of US fruits on the Chinese market. We think, however, that this does not mean that US fruits will be completely replaced on the Chinese market by fruits imported from other countries. After all, the two main aspects of sales conditions are market demand and product quality. The price only comes third."

"We are currently importing and selling New Zealand apples in large volumes. They have become a hot item in the period leading up to Mid Autumn Festival. We have a long history of cooperation with several well-known New Zealand apple companies. The import and sales conditions of New Zealand apples have been stable for many years as a result of mutual trust and friendship. The import of New Zealand apples develops at a smooth pace."

"The production season of New Zealand apples begins every year in the middle of April and lasts until the middle of July. New Zealand apples enjoy a superior market position in comparison with Chinese apples when it comes to product variety, product quality, and fruit appearance. The market position of New Zealand apples therefore remains unchanged, even though the cold weather earlier this year has reduced Chinese domestic apple production, which provides many Chinese apple farmers with unexpected business opportunities."

"We are a Chinese wholesale fruit import company with 32 years of experience. We mainly import fruit from the US, Canada, and South America, including apples, grapes, cherries, and oranges. We currently sell through traditional marketing channels under our own brand 'Liang Family Fruit Sea' and under the cooperative brand 'Distant View'. We mainly sell our imported fruits in wholesale markets throughout China, with additional small volumes in supermarkets. Online sales only accounts for a tiny proportion of our overall sales volume."





 

 
 
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