Bacardi, owner of DEWAR’S Scotch whiskey brand, is set to introduce a new whiskey - DEWAR’S Highlander Honey - crafted by infusing hand-selected Scottish honey and original DEWAR’S WHITE LABEL blend.
Distilled by DEWAR'S master blender Stephanie Macleod at a distillery in Aberfeldy, Scotland, the whiskey is infused with Scottish honey and natural flavors.
Macleod said Highlander offers notes of honey, but retains the characteristics of the original blend.
"By using DEWAR'S WHITE LABEL as the core for DEWAR'S Highlander Honey, the infusion process builds on the already present honey aromas found in the blend and creates an exceptionally well-rounded and harmonious taste profile that 'The Drinking Man' has come to expect from DEWAR'S," Macleod added.
The 40% ABV whiskey can be consumed on the rocks or in a chilled shot drink, or can be used in a cocktail.
DEWAR'S brand managing director and vice president Arvind Krishnan said consumers are moving towards brown spirits for their flavor and taste.
"DEWAR'S Highlander Honey appeals to these consumers who seek new varieties and tastes and the DEWAR'S name assures them of quality," Krishnan added.
The Highlander Honey will be available throughout the US from April 2013 at fine wine and spirits retailer stores with a suggested retail price of $23.99 per 750ml bottle.
