Oh, hey there, ladies. Feeling fat? Of course you are. Don't worry. I've got some advice. Don't get sugary, fattening soda from that fat, tubby vending machine over there. Get delicious, trimming diet soda from from me! The Slender Vender. I'm so skinny, I fit between chairs at the hair salon, so you can be thin, but pretty too. I fit between treadmills at the gym, so you can drink more diet soda—it hydrates!—while you're working hard, so you can be more thin, like me. You won't find me, though, at that sketchy artist's loft in Brazil, where that soap company hangs out. Whatever you do, don't go there.
They'll try to convince you that you're not anywhere near as fat and hideous as you think you are. And they'll probably serve you soda in a creepy skinny can. For Diet Coke, from Ogilvy Paris.
