a US-based creator and marketer of functional supplements, has begun the production of its Celsius ready to drink product in Dusseldorf, Germany.This move is expected to support distribution of Celsius beverage across the EU, Middle East and Africa.
The Celsius beverage is the first and only negative calorie beverage backed by clinical science, the company claims.
Celsius Holdings president and CEO Gerry David said that the Dusseldorf facility will provide significant benefits to both company's distribution partners, and Celsius.
"The reduction of freight costs and transit time, will allow Celsius to react quicker to our increased demand for our one of a kind product," added David.
Meanwhile, the company also plans to establish additional manufacturing facilities in Brazil and China as its distribution partners start to build momentum in these regions.
