Google is now delivering fresh produce and other perishable goods in parts of the United States.
Deliveries will occur through its Google Express platform, a delivery service which started in San Francisco in 2013. Until now the service has only handled non-perishable items.
According to Tech Times, Google will now be partnering with US grocery retailers Whole Foods, Costco, Smart and Final Stores and Vicente’s Supermarket in order to deliver a wide range of grocery items. Deliveries will only occur in Los Angeles and San Francisco to begin with.
The items will be delivered on the same day that they are ordered and customers will be given a two-hour time-frame in which the groceries should be delivered. Customers can either pay US$5.00 per delivery or pay a Google Express membership fee of US$95.
Google will be competing against a number of other companies in the US which already deliver groceries including Amazon.