Lack of information and experience remains the main factor that forces over 40% of Georgian exporters to focus mostly on CIS markets rather than the EU. Meanwhile, the success story of Georgian nuts, kiwifruit and blueberries proves that the European market is open to Georgians produce. However, the terrorist attacks in Brussels, as well as the pre-election period in Georgia that is already showing the emergence of cabals, makes it hard to predict whether trade and investment relations between the EU and Georgia will grow in 2016. Providing a stable environment during pre-election processes is the key task of Georgian officials to secure business development and more.
The EU-Georgia Business Council (EUGBC) is a non-profit association founded by Georgian and European companies in Brussels in 2006. Since September 2013, EUGBC also operates a representative office in Tbilisi.
The objective of the EUGBC is to encourage investment and trade between the European Union and Georgia. The Council assists and advises its members on all questions relating to setting up and doing business in Georgia and the EU, through building business links, solving market access difficulties, and overcoming regulatory obstacles.