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Current Position:Home » News » Marketing & Retail » Food Marketing » Topic

Mango growers seeking overseas markets

Zoom in font  Zoom out font Published: 2016-04-22  Views: 0
Core Tip: "Panzhihua mango, which is considered the king of tropical fruit thanks to its lack of fiber, smooth texture, pleasant aroma and nutrient-rich features, is one of our leading product.
"Panzhihua mango, which is considered the king of tropical fruit thanks to its lack of fiber, smooth texture, pleasant aroma and nutrient-rich features, is one of our leading product. Its market listing time lasts from the end of May until December. Due to the impact of the cold wave early this year, Panzhihua mango's listing time will be delayed until late May, " Says Ms. Li Ya from Sichuan Panzhihua Healthy Fresh Fruits Agricultural Development.

"We have an area of about 80 acres of outdoor mango cultivation, and a long-term cooperative relationship has been built with Sichuan Agricultural & Scientific Research Institute, which guarantees our access to relevant technical guidance and support for research and development in a timely manner. We grow a variety of mango breeds, including Jilu, Yejin, Jinbaihua, Hong Guifei, Tainong No.1, Jinhuang, Kente, and red ivory etc, among which Kate mango is our leading mango breed. In terms of fertilizer use, we use combined manure of both organic and regular to achieve the best effect. "

"90% of our mangos are sold mainly through e-commerce, wholesale markets, branded chain supermarkets and fruit boutiques in major cities such as Shanghai, Guangzhou and Beijing. Our leading breed Kate mangos are sold directly to Zhongnanhai. The remaining 10% are exported to Europe and Southeast Asia. After long-term quality control and testing, we have a proven mango quality that can reach high European quality standards. To further develop oversea markets, we have been actively looking for new partners. In terms of logistics, we have built cooperation with external logistic companies, which will be in charge of our external packaging. The product logo design is completed independently by our company and at this moment the land transport is our main mode of logistics. "

"In terms of market performance, in general, the weather is good this year and our planting technology has improved, so the quality of our mangos will be better, that's why we expect better sales this year, and the market price should be higher than that of last year as well."

"As a major agricultural province, the Sichuan local government has given strong industry support to us. Looking at the year of 2016, we will further develop new markets, especially oversea markets while guarantee our mango quality."
 
 
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