The Company is developing mini-size vegetable varieties such as cucumbers and peppers for this growing market.
The trend, which began with cherry tomatoes, continues with the development of mini-pepper varieties to produce "snacks", and these peppers in three colors will be marketed in special packets as "Finger Food". These convenient snacks aim serve a wide range of different purposes – at work, school or leisure.
Hila Vaknin who bred the mini pepper varieties for Origene Seeds notes that the peppers are medium sized, with around 3 cm being the optimum, they also have a long shelf-life.
The Company is focusing on red, yellow and orange peppers which will ripen simultaneously.