The Daling Family signed a strategic three-way cooperation agreement with Blamar and Hainan Airlines Refrigerated Supply Chain Holding in Beijing on March 8th, 2019. The three parties will share resources and establish multi-layered relations of strategic cooperation. Together they will work hard to globalize the Chinese dining table.
The disposable income of Chinese consumers has increased in recent years and so does their demand for top-quality, global, fresh produce. The Chinese e-commerce industry is rapidly globalizing and at the same time the refrigerated distribution industry in China is growing fast.
The refrigerated distribution industry is a key segment of fresh produce supply. Daling Family is one of the leading new e-commerce platforms in China. They established comprehensive supply of fresh produce early on. The cooperation with Hainan Airlines will speed up the globalization of the fresh produce industry in China and establish a firm foundation for this new direction in the fresh produce market.