As Father's Day approaches and gift givers ponder what to buy the man who has everything, Oscar Mayer has created a limited-time offering that goes beyond neckties and shaving kits — the gift of bacon.
Starting June 4, consumers can buy Oscar Mayer's Original bacon online in a limited release gift pack. The bacon comes “delicately bundled in a luxurious velvet jeweler’s box”, and includes 18-20 slices of Oscar Mayer Original bacon available in three personalized gift sets:
• The Commander, which comes with a stainless-steel money clip engraved with the words "Bringin’ it Home" and an image of a bacon strip;
• The Matador, which features two bacon strip cufflinks; and
• The Woodsman, which includes a rugged 12 function multi-tool with a bacon strip image carved into the handle.
“Before, I was a statistic on Father's Day,” said Tom Bick, Oscar Mayer senior marketing director. “Like everyone else, I was showered with ties, coffee mugs and after shave over the years. But really, who wants a tie when you can have bacon? Now Oscar Mayer is doing its part to give men what they really want.”
The bacon gift packages cost $22-$28 each plus shipping and handling, and are available only at www.SayItWithBacon.com from June 4 to July 1, 2013. A random, limited quantity of gift sets will be available daily during the four-week period on a first, come-first served basis.