The announcement comes following developments resulting from collaborations between Defra, UK Trade and Investment (UKTI) and Eblex in recent months, and the region’s Government is understood to be keen to include UK meat product in its offering to the 27 million visitors Macau receives each year.
Eblex export manager Jean Pierre Garnier said: “Following our significant presence at food shows in Hong Kong in 2013, this represents a new step to develop sales of our products in the two territories and get consumers enthused about the high quality of the meat on offer.”
Mr Garnier added Hong Kong and Macau were also ‘key premium markets’ for processed meats and offal.
He said: “This is why Eblex, in collaboration with UKTI, is investing a significant amount of resource in opening these markets.”
