US-based spirits maker Aristocrat Group (ASCC), along with its partners, has developed a new category of distilled spirits packaging.
After an year of research and design, the company has applied various concepts from packaging methodologies in different industries with science to the distilled spirits category.
Commenting on the development, ASCC CEO Robert Federowicz said that the company is fortunate to have some of the world's best packaging developers on its team and it has successfully created a brilliant brand that utilizes their technology with its branding capabilities.
"We look forward to showcasing this concept in the next few months and furthering our interest in this exciting market," Federowicz added.
ASCC is currently committed to build a portfolio of brands to compete in a highly profitable sector alongside LVMH Moet Hennessy Louis Vuitton, Diageo, Beam and Brown-Forman Corp.
The company intends to operate under two divisions, Aristocrat Brands and Supercare Centers. The Aristocrat Brands division provides distilled spirits, primarily vodka; and promoting events.