From the Chilean side, one cultivation market after another comments on how helpful the shorter transportation time will be in promoting Chilean cherries in China during 2016 and 2017. 80% of the Chilean cherries are exported to China. The export market plans to invest five to seven million USD to promote the cherries in China during the new production season.

Ronald Bown, chairman of the Chilean Fruit Export Association, expresses that "this sea transport agreement reflects the efforts of the board of directors and members of the Chilean Cherry Association to accelerate the development of the entire trade forward. Like the plans for promotion of the Chilean cherries, this agreement brought together all export markets to create a major force that propels the development of the trade forward."