As part of the kick-off for the 2019-20 Northwest pear season, USA Pears will launch a campaign centered around pear pizza. The beginning of 2019 was marked by the pineapple pizza controversy, but they are proudly declaring that there is nothing wrong with using fruit as a pizza topping. The quest for the pears’ world pizza domination begins at FEAST Portland on September 14.
USA Pears is teaming up with Rally Pizza from Vancouver, Wash. to serve pear pizza to the foodie-centric crowd at FEAST Portland’s Big Feast. Rally has built a large following in the Portland area with their Neapolitan style pizzas that make use of local seasonal ingredients, including pears. It was founded in 2016 by chef Alan Maniscalco and his wife Shan Wickham, who serves as general manager and pastry chef. Over the course of two days, attendees will have the opportunity to try inventive pear pizzas at the USA Pears booth.
“We are longtime fans of putting pears on pizza, and we are looking forward to enlightening the good people of Feast Portland to the sweet and savory eating experience of pear pizza,” said Maniscalco.
USA Pears Communications Specialist Neil Ferguson: “It doesn’t matter if they’re making it at home or enjoying it at their favorite pizza establishments, we feel that the time is ripe for people everywhere to taste the joy of pear pizza.”
To make pizza lovers aware of pears as a fruit topping, the USA Pears team will host a contest that will give people a chance to win a Gozney Roccbox pizza oven. Restaurants around the U.S. will highlight their own pear pizza offering on social media, and influencers and bloggers will create their own pear pizza recipes, with retailers also sharing content provided by USA Pears.
