Nationwide Produce have today announced the launch of their new premium British asparagus brand, ‘Spear It’. The asparagus are exclusively packed for Nationwide and available for purchase as of today at UK wholesale markets.
‘Spear It’ offers a premium wrapped graded British asparagus. Hand-harvested daily and grown within 5 miles of Nationwide’s Evesham facility in the Vale of Evesham, they will offer same day harvest and dispatch to ensure maximum freshness.
"We are excited to launch our new 100% British asparagus brand, Spear It just in time for the beginning of the season," said Will Clayton, Sales Director of Nationwide Produce PLC. "Our mission with Spear It is to provide the freshest and highest-quality asparagus available on the UK wholesale market. We're proud to work with local growers to bring this premium product to our customers. We look forward to seeing the brand in our customers' warehouses and on menus across the UK."
This season is running 4-5 days behind due a cold spell, but now volumes are good.
The asparagus is coming from heated tunnels at the moment, but in the next days open ground asparagus will be available. The asparagus season is always weather dependent, but Nationwide hope to run through to mid-end of June.
“Offered in premium rustic packaging, the 12 x 250gr Class 1 asparagus is perfect for restaurants, hotels, and catering businesses. ‘Spear It’ is an ideal choice for those looking to offer their customers the very best in British produce.”