In addition, Q Rolls are available at Meijers in Michigan, Ohio, Indiana and Illinois, and at Woodmans in Wisconsin and Illinois. These retailers are serviced by KeHE/Tree of Life, which has also placed Q Thins at several independent natural foods stores and supermarkets in the Midwest.
Q.bel founder and CEO Bahram Shirazi said the company probably passed 1,500 stores with the new line of Q Thins.
The Q.bel impulse product line was launched in January 2009, with an initial national rollout by Whole Foods Markets, following which, the line was rolled out at several retailers in the health and natural foods industry.