The present inclination of Canadians towards health and wellness, as well as rising awareness towards the functionality of vegetables and fruits ingredients has compelled the growth of the market in various regions across the nation says a new report titled, "Vegetables and Fruit - Canada - May 2017".
Only half of the consumers claim that they get the recommended servings of fruits and vegetables daily, the report suggests. Moreover, a third of consumers state that they are purchasing less produce as it's become more expensive, even as prices of fresh vegetables and fruit have dropped.
The report has been recently added by Market Research Hub (MRH) to its vast database. The researched report focuses on the market of vegetable and fruit in Canada, analyzing various driving forces and challenges.